--- title: Knowledge Hub | Ambassify | Bruce (4) description: This repository holds many of the knowledge base articles that Ambassify created in order to educate you about topics such as social media marketing, employee advocacy and employer branding. (4) image: https://blog.ambassify.com/hubfs/raw_assets/public/ambassify-theme/images/og/Web_link_visuals_2022-02.png --- English [![Ambassify Logo](https://blog.ambassify.com/hubfs/raw_assets/public/ambassify-theme/images/logo-ambassify.svg)](https://blog.ambassify.com/)[Book a Demo](https://get.ambassify.com/demo-options/schedule-a-1-on-1-demo-of-the-ambassify-platform) - [Why Ambassify](https://get.ambassify.com/why-ambassify) - Use Cases By Use Case - [Employee Advocacy](https://get.ambassify.com/use-cases/employee-advocacy) - [Employer Branding](https://get.ambassify.com/use-cases/employer-branding) - [Dealer Advocacy](https://get.ambassify.com/use-cases/dealer-advocacy) - [Social Selling](https://get.ambassify.com/use-cases/social-selling) - [Social Media Marketing](https://get.ambassify.com/use-cases/social-media-marketing) By Industry - [HR Leaders](https://get.ambassify.com/employee-advocacy-for-hr-leaders) - [Financial Services](https://get.ambassify.com/employee-advocacy-for-financial-services) - [Payroll & Social Secretariats](https://get.ambassify.com/employee-advocacy-for-professional-services) - Product By Stage - [Platform Overview](https://get.ambassify.com/platform) - [Diagnose](https://get.ambassify.com/employee-advocacy-assessment) - [Educate](https://get.ambassify.com/product/skills) - [Activate](https://get.ambassify.com/product/employee-advocacy-activation) - [Measure](https://get.ambassify.com/product/reporting) - [Prove](https://get.ambassify.com/product/advocacy-impact) By Features - [Gamification](https://get.ambassify.com/product/gamification) - [AI assistant](https://get.ambassify.com/product/ai-assistant) - [Multilingual Employee Advocacy](https://get.ambassify.com/product/multilingual-employee-advocacy) - [Personal Post](https://get.ambassify.com/product/personal-post) - [Compliance Guardrails](https://get.ambassify.com/product/guardrails) - [In-App Training](https://get.ambassify.com/product/in-app-social-media-training) - [Security & Privacy](https://get.ambassify.com/security-and-privacy) - [Integrations](https://get.ambassify.com/product/integrations) - [Browser Plugin](https://get.ambassify.com/features/browser-plugin) - [Single Sign-on](https://get.ambassify.com/product/integrations/single-sign-on) - [Zapier](https://get.ambassify.com/product/integrations/zapier) - [Microsoft Teams](https://get.ambassify.com/product/integrations/microsoft-teams) - [Salesforce](https://get.ambassify.com/product/integrations/salesforce) - [Strava](https://get.ambassify.com/product/integrations/strava) - [Webhooks](https://get.ambassify.com/product/integrations/webhooks) - Social Channels - [Instagram](https://get.ambassify.com/features/instagram-sharing) - [Plans](https://get.ambassify.com/pricing) - Resources - [Customer Stories](https://get.ambassify.com/customer-stories) - [Advocacy Customer Experiences](https://get.ambassify.com/advocacy-customer-experiences) - [Blog](https://blog.ambassify.com/blog) - [Ebooks](https://get.ambassify.com/resources/content-library) - [Webinars](https://get.ambassify.com/resources/webinars) - [Customer Campaign Examples](https://get.ambassify.com/resources/customer-campaign-examples) - [Help Center](https://help.ambassify.com/en/) - [Services & Consultancy](https://get.ambassify.com/resources/ambassify-services) - Company - [About Us](https://get.ambassify.com/company/about-us) - [Partnerships](https://get.ambassify.com/company/partner) - [Contact Us](https://get.ambassify.com/contact) [Book a Demo](https://get.ambassify.com/demo-options/schedule-a-1-on-1-demo-of-the-ambassify-platform) [Get Advocacy Score](https://get.ambassify.com/employee-engagement-score) [Call Us!](tel:0032460201203) English # Your go-to place for all things social media marketing, employee advocacy and employer branding. Hey there, thanks for visiting our blog! Pick a topic or browse our articles, enjoy the read! - [#employeeadvocacy](https://blog.ambassify.com/knowledge-hub/tag/employee-advocacy) - [#employeeengagement](https://blog.ambassify.com/knowledge-hub/tag/employee-engagement) - [#employerbranding](https://blog.ambassify.com/knowledge-hub/tag/employer-branding) - [#platformfeatures](https://blog.ambassify.com/knowledge-hub/tag/platform-features) - [#teamambassify](https://blog.ambassify.com/knowledge-hub/tag/team-ambassify) ### Blog Posts written by Bruce: [Show all posts](https://blog.ambassify.com/knowledge-hub) 1. ### Benefits of user-generated content (UGC) in social media ## UGC and social media: what it is and why it's important for your content strategy UGC primarily... [Read more](https://blog.ambassify.com/knowledge-hub/ugc-social-media) 2. ### How to use TikTok for marketing TikTok has emerged as an ideal space for brands to engage younger audiences. The platform garners... [Read more](https://blog.ambassify.com/knowledge-hub/how-can-i-use-tiktok-for-marketing) 3. ### Best ways to use Stories on Instagram for business The first strategy is to use Stories for product demonstrations. Showing products in action can be... [Read more](https://blog.ambassify.com/knowledge-hub/best-ways-to-use-stories-on-instagram-for-business) 4. ### Tips for running successful Facebook contests 1\. UNDERSTAND YOUR AUDIENCE AND THEIR INTERESTS:Tailoring your contest to what interests your... [Read more](https://blog.ambassify.com/knowledge-hub/tips-for-running-successful-facebook-contests) 5. ### How to create a consistent brand voice on social media Understanding Your Brand VoiceFirstly, defining your brand voice is imperative. Are you playful or... [Read more](https://blog.ambassify.com/knowledge-hub/how-to-create-a-consistent-brand-voice-on-social-media) 6. ### Strategies for managing negative comments To convert negatives into positives, we bring you a comprehensive guide amalgamating crucial... [Read more](https://blog.ambassify.com/knowledge-hub/strategies-for-managing-negative-comments) 7. ### What are social media KPIs I should be tracking? Firstly, let's discuss Reach and Engagement, two fundamental social media KPIs. The reach is the... [Read more](https://blog.ambassify.com/knowledge-hub/what-are-social-media-kpis-i-should-be-tracking) 8. ### How to measure ROI from social media Firstly, it is crucial to understand what counts as ‘return’ in your social media investments. For... [Read more](https://blog.ambassify.com/knowledge-hub/how-to-measure-roi-from-social-media) 9. ### Techniques to increase YouTube subscribers 1\. Creating Distinct, Engaging Content:Start by developing distinct, engaging content that... [Read more](https://blog.ambassify.com/knowledge-hub/techniques-to-increase-youtube-subscribers) 10. ### How to optimize Pinterest pins for search To boost your Pinterest SEO strategy, you need to understand the platform's search algorithm, and... [Read more](https://blog.ambassify.com/knowledge-hub/how-to-optimize-pinterest-pins-for-search) [« First](https://blog.ambassify.com/knowledge-hub/author/bruce/page/1) [‹ Previous](https://blog.ambassify.com/knowledge-hub/author/bruce/page/3)[2](https://blog.ambassify.com/knowledge-hub/author/bruce/page/2)[3](https://blog.ambassify.com/knowledge-hub/author/bruce/page/3)[4](https://blog.ambassify.com/knowledge-hub/author/bruce/page/4)[5](https://blog.ambassify.com/knowledge-hub/author/bruce/page/5)[6](https://blog.ambassify.com/knowledge-hub/author/bruce/page/6)[Next ›](https://blog.ambassify.com/knowledge-hub/author/bruce/page/5) [Last »](https://blog.ambassify.com/knowledge-hub/author/bruce/page/14) [![Ambassify Logo](https://blog.ambassify.com/hubfs/raw_assets/public/ambassify-theme/images/logo-ambassify-white.svg)](https://blog.ambassify.com/) ### Product [Core Features](https://get.ambassify.com/features/employee-advocacy-software-must-have-features)[Native Video (Sharing)](https://get.ambassify.com/features/native-video-sharing)[Campaign Variations](https://get.ambassify.com/features/campaign-caption-and-image-variations)[Community Goals](https://get.ambassify.com/features/community-goals)[Browser Plugin](https://get.ambassify.com/features/browser-plugin)[AI Assistant](https://get.ambassify.com/product/ai-assistant)[White Labeling](https://get.ambassify.com/product/white-labeling)[Content Creation](https://get.ambassify.com/product/creating)[Content Scheduling](https://get.ambassify.com/product/scheduling)[Gamification](https://get.ambassify.com/product/gamification) ### Useful pages [Testimonials](https://get.ambassify.com/testimonials)[Ambassify vs Haiilo](https://get.ambassify.com/ambassify-vs-haiilo)[Ambassify vs Sociuu](https://get.ambassify.com/ambassify-vs-sociuu)[Onboarding in Ambassify](https://get.ambassify.com/welcome-page)[Ambassify vs DSMN8](https://get.ambassify.com/ambassify-vs-dsmn8)[Ambassify vs Soworker](https://get.ambassify.com/ambassify-vs-soworker)[Tutorial Library](https://get.ambassify.com/tutorial-library)[Ambassify vs BeAmbassador](https://get.ambassify.com/ambassify-vs-beambassador)[Employee Advocacy ROI calculator](https://get.ambassify.com/employee-advocacy-roi-calculator)[Campaign Examples](https://get.ambassify.com/resources/employee-advocacy-examples)[Social Impact](https://get.ambassify.com/use-cases/employer-brand-social-impact)[Glossary](https://get.ambassify.com/glossary)[Corporate Branding](https://get.ambassify.com/use-cases/corporate-branding)[Employee Advocacy](https://get.ambassify.com/employee-advocacy)[State of Social Advocacy 2025](https://get.ambassify.com/resources/2025-report-on-the-state-of-social-advocacy)[Newsletter](https://get.ambassify.com/sign-up-for-our-newsletter)[Leader Advocacy (FR)](https://get.ambassify.com/fr/leader-advocacy)[Sitemap](https://get.ambassify.com/sitemap)[Social media impact](https://get.ambassify.com/show-the-business-impact-of-your-social-media-results)[Social Selling](https://get.ambassify.com/use-cases/social-selling)[Press](https://get.ambassify.com/press) ### Jobs [All Vacancies](https://get.ambassify.com/company/careers)[Spontaneous Applications](https://get.ambassify.com/company/vacancies/spontaneous-applications) ### Company [Contact Us](https://get.ambassify.com/contact)[Team](https://get.ambassify.com/company/about-us)[Become a Partner](https://get.ambassify.com/company/partner)[Legal Center](https://doc.ambassify.com/) ### Offices **Office Europe** Everselstraat 133 3580 Beringen, Belgium **Office APAC** 36 Carpenter Street Carpenter Haus, Singapore 059915 [Visit our Ambassify Facebook page](https://www.facebook.com/ambassify) [Visit our Ambassify X page](https://x.com/ambassify) [Visit our Ambassify LinkedIn page](https://www.linkedin.com/company/ambassify/) [Terms of Service](https://doc.ambassify.com/terms.html)[Privacy Policy](https://doc.ambassify.com/policy/privacy-controller.html)[Data Protection Policy](https://doc.ambassify.com/policy/data-protection.html)[Cookie Policy](https://doc.ambassify.com/policy/cookie-controller.html)[GDPR](https://doc.ambassify.com/gdpr.html) Cookie Settings English © 2026 Ambassify ```json { "@context" : "https://schema.org", "@id" : "https://www.ambassify.com/#place", "@type" : "Place", "address" : { "@type" : "PostalAddress", "addressCountry" : "BE", "addressLocality" : "Beringen", "addressRegion" : "Limburg", "postalCode" : "3580", "streetAddress" : "Everselstraat 133" } } ``` ```json { "@context" : "https://schema.org", "@id" : "https://www.ambassify.com/#organization", "@type" : "Organization", "address" : { "@type" : "PostalAddress", "addressCountry" : "BE", "addressLocality" : "Beringen", "addressRegion" : "Limburg", "postalCode" : "3580", "streetAddress" : "Everselstraat 133" }, "alternateName" : "Ambassify", "duns" : "400750905", "email" : "support@ambassify.com", "foundingDate" : "2016-01-03", "knowsAbout" : "employee advocacy, employee engagement, employee branding", "legalName" : "Ambassify NV", "location" : { "@id" : "https://www.ambassify.com/#place" }, "logo" : { "@id" : "https://www.ambassify.com/#logo", "@type" : "ImageObject", "caption" : "Ambassify", "contentUrl" : "https://www.ambassify.com/hubfs/2828935/raw_assets/public/ambassify-theme/images/apple-touch-icons/apple-touch-icon-120x120.png", "height" : "120", "inLanguage" : "en-US", "url" : "https://www.ambassify.com/hubfs/2828935/raw_assets/public/ambassify-theme/images/apple-touch-icons/apple-touch-icon-120x120.png", "width" : "120" }, "name" : "Ambassify Employee Advocacy", "sameAs" : [ "https://www.facebook.com/ambassify/", "https://twitter.com/ambassify", "https://linkedin.com/company/ambassify", "https://instagram.com/ambassify", "https://www.youtube.com/ambassify" ], "url" : "https://www.ambassify.com", "vatID" : "BE0830870128" } ``` ```json { "@context" : "https://schema.org", "@id" : "https://www.ambassify.com/#website", "@type" : "WebSite", "inLanguage" : "en-US", "name" : "Ambassify", "publisher" : { "@id" : "https://www.ambassify.com/#organization" }, "url" : "https://www.ambassify.com" } ``` ```json { "@context" : "https://schema.org", "@id" : "https://www.ambassify.com/#webpage", "@type" : "WebPage", "about" : { "@id" : "https://www.ambassify.com/#organization" }, "dateModified" : "1757061829132", "datePublished" : "2016-01-03T12:09:10+00:00", "inLanguage" : "en-US", "isPartOf" : { "@id" : "https://www.ambassify.com/#website" }, "name" : "Ambassify | Employee Advocacy Platform", "url" : "https://www.ambassify.com/" } ```