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LP - Website - Employer Branding Use Case
Use Case: Employer Branding

Scale word of mouth to drive your Employer Branding

Ambassify will help revolutionize the way you curate and develop your employer branding: turn your employees into Ambassadors and humanize your brand.

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How Helan uses Ambassify to boost its employer branding

With a combination of surveys and content creation campaigns, Helan focuses on personalizing the Ambassadors' experience on the platform and on social media.

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Sarah Giebens, Digital Marketeer At Helan

The times they're a-changing
So should your outlook on employer branding

Job seekers are today more empowered,
and they demand their future employer rise up to their expectations. 

The war for talent brings new hiring challenges

In the age of the Great Resignation, job seekers look at a company's values and culture to decide on their professional future. That's why your curating and developing an attractive and authentic employer branding is crucial to stay afloat in today's "new normal."

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Embrace the new frontier of employer branding

Relying on your employees to spread your employer brand authentically will enable you to build your best team effectively. When it comes to brand humanization, company culture, and employee development, employees are considered 3x more credible than the CEOs.

75% of applicants and active job seekers are more likely to apply for a job if the employer actively manages its employer branding.

Spread engagement-fueled branding, and claim large-scale visibility with Ambassify

With Ambassify's vast array of campaigns and features, you can choose the best way to engage and co-create content with your employees. Spread your branding and showcase your culture and enhance your employer branding. All with one tool.

Share your branding in a personalized way

Let your employee ambassadors share custom-made posts with copy variants and visual alternatives to make their experience more personal and your employer branding unique every time.

Get high engagement on every social media post

With Smart Scheduling, your Ambassadors can automatically schedule a Social Media post to be shared at the time when their audience is most likely to engage with it, thus increasing engagement and reach.

Generate and keep track of engagement

Give your Ambassadors a voice and shift your focus on what motivates them. Let people comment, reply, and tag each other in campaigns to increase engagement, and keep track of the most active Ambassadors in your community.

Distribute content
on a large scale

From Social sharing to Native Video and Image sharing. Your employees can share zero-click content on social media.

Tag or mention
people and companies

With our plugin, you can tag people and companies in the LinkedIn description to maximize the reach of every post.

Gather input,
grow engagement

With our input-gathering campaigns, you can collect UGC and create personalized content with your community.

Collect valuable
employee feedback

Use several feedback tools to engage with your people: ideation campaigns, polls, surveys, (e)-NPS campaigns...

Avoid sharing fatigue & burnout

Asking your members to always share content will bore them. Mix it up with a broad collection of campaign types.

Keep accurate track
of your gains

Visualize in $ or € the success of your employer branding strategy and of your community with our reporting. 

Build a future-proof employer branding strategy. Try Ambassify now.

Prospect employees and candidates will do their research outside of your company page — make sure you are prepared and you’re amplifying your best profile with the help of your employees.

One Happy Customer

What do you like best about Ambassify?

The platform is quite user-friendly, very easy to use, and...

What do you like best about Ambassify?

The platform is quite user-friendly, very easy to use, and works well and fast. It also offers some unique and/or valuable features for sharing different kinds of content and entice advocates to participate and engage with it.

What do you dislike about Ambassify?

What we'd like to see improved is the range of functionalities to onboard new employees to be advocates. We want to incentivize engagement and participation amongst our employees but it is a tricky thing to entice them to be advocates in the first place, so I wish Ambassify could help us more with that.

Recommendations to others considering Ambassify:

I love how easily we can share many different kinds of content on the platform: it is super easy to use, so all it takes is a few minutes, and it all comes to life. On top of that, the platform allows you to share different kinds of content, and not only a selected few formats. It has cool features we haven't seen anywhere else, and it's simple to use, so employees don't need training or anything; a few minutes are all it takes to get the hang of it. With Ambassify, we can quickly and efficiently reach out to our employees to interact with our branded content. A few more functionalities to incentivize engagement among the employees would be nice to see, and it might help a lot in generating and stimulating engagement.

In general, our experience has been more than positive. If we have a problem, all it takes is a message to customer support, and we're all set: they're swift and helpful when they take time to answer our questions, and that's definitely a plus.

What problems is Ambassify solving and how is that benefiting you?

I love how easily we can share content on the platform: it's the easiest thing to use, so it really doesn't feel at all like extra work, you know, you can just browse the community a bit and when there are new campaigns up it's really easy to participate and reshare interesting and relevant content. interaction is simple and that's very important for us because we don't want that to be an obstacle to those who want to be active on the platform. The platform is also sound, works well, and has really cool features (including gamification). One more thing we really appreciate about Ambassify is the customer support; they are super helpful every time and are super quick to respond if we need something, so every doubt or bug is fixed very efficiently.

Judith V.
Judith V.
Business owner

Very Usefull platform to connect and engange with our employees

What do you like best about Ambassify?

On the platform, there is a wide variety of different...

What do you like best about Ambassify?

On the platform, there is a wide variety of different campaigns to keep the advocates engaged, not just social share campaigns, but also polls and votings to get their feedback. This allows the advocates to be more motivated and stay active because they can interact in a lot of different ways instead of just sharing our content on their social media profiles.

What do you dislike about Ambassify?

The management of the rewards is sometimes time-consuming because there isn't an export function yet when you are handling the reward requests. Another reason why, is the fact that you can’t notify your advocates directly from the platform to keep them posted.

What problems is Ambassify solving and how is that benefiting you?

Our goal was to get more engagement out of our employees, to get them to share their ideas and opinions with us, to participate and share in our content. With Ambassify this is very easy and quick to do: the platform makes it very easy for us to propose different kinds of interaction and thus gather input from the advocates and share company messaging with and through them. The fact that they not only share company-related content but also see their input and ideas being listened to and used by us also helps us boost our branding, which is another goal we had set for ourselves.

Lotte M.
Lotte M.
Employer Branding Advisor

Ambassify is a great tool for us

What do you like best about Ambassify?

The platform is easy to get a grip on, very user-friendly.

...

What do you like best about Ambassify?

The platform is easy to get a grip on, very user-friendly.

Their support is top notch, always available to help.

The reporting dashboards give a lot of insights on the results of the campaigns.

I think a big win is how fast and straightforward setting up and launching a campaign is. Which is not only very helpful to keep content and campaigns very topical but also facilitates the buy-in as you're not spending a huge deal of time in the platform, yet the results are there.

What do you dislike about Ambassify?

They push frequent updates to their reporting and metrics dashboards, which makes for a bit of a learning experience each time. But ultimately you do get more and better insights so that's actually a good thing.

What problems is Ambassify solving and how is that benefiting you?

We are able to share our news, campaigns and products with a broader audience than we would be able to reach with our own social channels. We also get our employees more involved in the things we do.

The thing I appreciate most about Ambassify, is their support. Assistance is almost immediate and should the issue require some more time to figure out, they will update you frequently. The platform itself is very intuïtive which makes it not only pleasant to work with, but fast as well. This allows us to launch campaigns in a moment's notice, right after meetings or when urgency is key. Also, the reporting really allows us to see how many people we reach through our ambassadors, which makes the brand awareness increase more tangible. Overall I think Ambassify is a great platform for us, especially because we have a lot of decentralized teams which we can keep in the loop effortlessly.

Sarah Giebens
Sarah Giebens
Digital Marketeer at Helan

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