Case Study: TietoEVRY Social Media Strategy
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Introduction
TietoEVRY is a leading digital services and software company that operates across several countries, including the Nordics, Baltics, and Central Europe. With its headquarters in Espoo, Finland, the company caters to a diverse range of clients, including businesses in the public, financial, and healthcare sectors.
Before: The Challenges of Social Media Marketing
When it comes to social media marketing, TietoEVRY excels in many areas. Firstly, the company actively engages with its audience through various social media platforms, such as LinkedIn, Twitter, and Facebook. By sharing relevant industry news, thought leadership articles, and success stories, TietoEVRY keeps its followers informed and connected.
After: TietoEVRY's Successful Social Media Strategy
Moreover, TietoEVRY showcases its expertise through webinars and live sessions on social media platforms. These interactive sessions allow the company to connect directly with its audience, address their concerns, and provide valuable insights. By leveraging social media for these engagements, TietoEVRY establishes itself as a trusted industry resource.
Conclusion
TietoEVRY also promotes its corporate social responsibility initiatives on social media. By highlighting its commitment to sustainability, diversity, and community engagement, the company builds a positive brand image and resonates with socially conscious clients. These efforts not only showcase TietoEVRY's values but also attract like-minded partners and customers.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
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