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Case Study: Mitsubishi UFJ Financial Social Media Strategy

Eager to learn how Mitsubishi UFJ Financial is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Mitsubishi UFJ Financial.

Continue reading to find out!

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Mitsubishi UFJ Financial Group (MUFG) is a leading global financial institution based in Tokyo, Japan. With a presence in over 50 countries, MUFG serves a diverse range of clients including individuals, corporations, and institutional investors.

Before: The Challenges of Social Media Marketing

In the realm of social media marketing, MUFG has demonstrated several commendable practices. Firstly, the company maintains a strong online presence across various social media platforms such as Facebook, Twitter, LinkedIn, and YouTube. This allows them to effectively engage with their target audience and share relevant content.

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After: Mitsubishi UFJ Financial's Successful Social Media Strategy

MUFG also utilizes social media to enhance its brand image and showcase its corporate social responsibility initiatives. Through their posts and campaigns, they highlight their commitment to sustainability, philanthropy, and community involvement. By aligning their brand with social causes, MUFG effectively positions itself as a responsible and ethical financial institution.


Furthermore, MUFG leverages social media as a means of customer engagement and support. They actively respond to customer inquiries and feedback, thereby fostering positive relationships and building trust with their clients. This approach helps to strengthen their reputation as a customer-centric organization.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

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