📣 Learn how to measure the real impact of employee advocacy on LinkedIn and beyond. Join our webinar on May 30 @ 11:30 CEST  👉 REGISTER HERE

Case Study: Cimpress Social Media Strategy

Eager to learn how Cimpress is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Cimpress.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Cimpress is a global technology company that specializes in mass customization of printed and promotional products. With headquarters in Ireland and operations in over 30 countries worldwide, Cimpress caters to a diverse range of clients, including small businesses, graphic designers, and large corporations.

Before: The Challenges of Social Media Marketing

In the realm of social media marketing, Cimpress has successfully employed several strategies to engage with its target audience and promote its products and services.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Cimpress's Successful Social Media Strategy

Firstly, Cimpress understands the importance of regular and consistent content creation. Through their social media platforms, they consistently share informative and visually appealing content that resonates with their audience. They showcase their innovative printing solutions, highlight success stories of their clients, and provide valuable tips and insights for businesses.

Conclusion

Secondly, Cimpress actively encourages user-generated content. They engage with their customers by encouraging them to share photos, testimonials, and experiences related to their products. This not only increases customer engagement but also serves as social proof for potential clients.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video