Case Study: Broadridge Financial Solutions Social Media Strategy
Eager to learn how Broadridge Financial Solutions is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Broadridge Financial Solutions.
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Introduction
Broadridge Financial Solutions is a global fintech company that provides technology-driven solutions for financial institutions and corporations. With its headquarters in Lake Success, New York, Broadridge serves clients across more than 130 countries, including the United States, Canada, the United Kingdom, and Australia. Its client base primarily consists of banks, broker-dealers, asset managers, and corporate issuers.
Before: The Challenges of Social Media Marketing
On social media, Broadridge has successfully implemented several strategies to engage with its audience and promote its products and services. First and foremost, the company utilizes various platforms such as Twitter, LinkedIn, and YouTube to share industry insights, thought leadership articles, and updates on its solutions. By regularly posting relevant and informative content, Broadridge establishes itself as a trustworthy source of information in the financial industry.
After: Broadridge Financial Solutions's Successful Social Media Strategy
Another commendable aspect of Broadridge's social media strategy is its interactive approach. The company actively engages with its followers by responding to comments, answering inquiries, and participating in discussions. This allows for open communication and encourages meaningful interactions between Broadridge and its audience.
Conclusion
Furthermore, Broadridge leverages social media as a platform to showcase its expertise and showcase its products. Through case studies, product demos, and videos, the company effectively demonstrates how its solutions can address the unique challenges faced by financial institutions and corporations. This not only educates its audience but also builds credibility and increases the likelihood of potential clients considering Broadridge as a trusted partner.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
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