Case Study: Rubis Social Media Strategy
Eager to learn how Rubis is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Rubis.
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Introduction
Rubis, a leading energy company, operates in multiple countries across the globe, including Europe, the Caribbean, and Africa. With its headquarters based in France, Rubis caters to a diverse range of clients, offering products and services in the fields of petroleum, fuel distribution, and liquefied petroleum gas.
Before: The Challenges of Social Media Marketing
On social media platforms, Rubis has successfully implemented various strategies to engage with its audience and promote its brand effectively. Firstly, the company regularly shares engaging and informative content related to energy, sustainability, and industry trends. This helps to establish Rubis as a thought leader in the energy sector and builds trust among its followers.
After: Rubis's Successful Social Media Strategy
Secondly, Rubis actively encourages interaction with its audience by responding promptly to comments, messages, and inquiries. By engaging in dialogue and addressing customer concerns, the company demonstrates its commitment to providing excellent customer service.
Conclusion
Furthermore, Rubis utilizes visual content, such as high-quality images and videos, to showcase its products, initiatives, and corporate social responsibility efforts. This visual storytelling approach enables the company to convey its values and engage users in a more impactful way.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
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