Case Study: BBVA Social Media Strategy

Eager to learn how BBVA is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for BBVA.

Continue reading to find out!

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Section 1:

Before: The Challenges of Social Media Marketing

BBVA is a global financial institution headquartered in Madrid, Spain. With a strong presence in countries such as Spain, Mexico, the United States, and Turkey, BBVA serves a diverse range of clients including individuals, small businesses, and large corporations. Operating with a mission to bring the age of opportunity to everyone, the company aims to provide innovative financial solutions and excellent customer service across its international network.

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After: BBVA's Successful Social Media Strategy

Section 2:


BBVA has built a commendable social media marketing strategy, leveraging various platforms to engage with its audience effectively. The company actively maintains profiles on platforms like Facebook, Twitter, LinkedIn, and Instagram, allowing it to connect with customers on a personal and professional level. BBVA effectively showcases its products and services through informative posts, compelling visuals, and engaging content. It also uses social media to provide financial advice, promote community initiatives, and share success stories, creating a sense of trust and connection with its followers.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

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