📣 Join in our panel discussion on "How to make an innovative impact: scaling advocacy in B2B". May 14 @ 11:00 CEST  👉 REGISTER HERE

Case Study: Wüstenrot & Württembergische Social Media Strategy

Eager to learn how Wüstenrot & Württembergische is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Wüstenrot & Württembergische.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Wüstenrot & Württembergische is a leading company in the financial services industry, operating primarily in Germany and Central Europe. With its headquarters in Stuttgart, Germany, the company serves a diverse range of clients, including individuals, families, and businesses, offering insurance, banking, and financial products.

Before: The Challenges of Social Media Marketing

On social media, Wüstenrot & Württembergische has implemented various effective strategies to engage with its target audience and build a strong online presence. Firstly, the company consistently creates informative and engaging content that reflects its expertise in the financial sector. This includes articles, videos, and infographics that provide valuable insights and advice on topics such as insurance, investments, and home financing.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Wüstenrot & Württembergische's Successful Social Media Strategy

Additionally, the company actively participates in social media conversations, responding to customer queries and comments in a timely and friendly manner. This personalized approach enhances customer satisfaction and fosters a sense of trust and loyalty. Moreover, Wüstenrot & Württembergische regularly organizes interactive contests and giveaways on social media platforms, which not only boost engagement but also attract new followers.

Conclusion

Despite their strong social media efforts, there are still areas where Wüstenrot & Württembergische's social media marketing strategy can be improved. Firstly, the company could increase their presence on more social media platforms, such as Instagram and LinkedIn, to reach a wider audience and target specific demographics. This would expand their reach and increase brand visibility.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video