📣 Join in our panel discussion on "How to make an innovative impact: scaling advocacy in B2B". May 14 @ 11:00 CEST  👉 REGISTER HERE

Case Study: Workiva Social Media Strategy

Eager to learn how Workiva is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Workiva.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Intro:

Before: The Challenges of Social Media Marketing

Workiva is a leading software company headquartered in Ames, Iowa, with a widespread presence across multiple countries. They primarily cater to clients in the finance, accounting, and compliance sectors, offering innovative solutions for data management and collaborative work processes.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Workiva's Successful Social Media Strategy

Positive Aspects of Workiva's Social Media Marketing Strategy:

Conclusion

Workiva excels in leveraging social media platforms to engage and educate their audience effectively. They are adept at creating compelling content that adds value to their clients and prospects. Through their social media channels, they share industry insights, best practices, and thought leadership content, positioning themselves as experts in their field. Their use of engaging visuals and interactive elements on platforms like LinkedIn and Twitter helps them foster meaningful connections with their target audience. Additionally, they actively respond to customer inquiries and provide timely support, showcasing their commitment to customer satisfaction.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video