📣 Learn how to measure the real impact of employee advocacy on LinkedIn and beyond. Join our webinar on May 30 @ 11:30 CEST  👉 REGISTER HERE

Case Study: Wheels Up Social Media Strategy

Eager to learn how Wheels Up is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Wheels Up.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Wheels Up is a leading private aviation company, headquartered in the United States, with a presence in multiple countries across the world. The company primarily caters to individuals and businesses seeking convenient and flexible travel options. As part of its marketing efforts, Wheels Up harnesses the power of social media to engage with its target audience and showcase its services.

Before: The Challenges of Social Media Marketing

On social media, Wheels Up excels in several areas. Firstly, they have a strong presence on popular platforms like Facebook, Instagram, Twitter, and LinkedIn, allowing them to reach a wide range of potential customers. They leverage these platforms to share engaging content, including stunning visuals of their private jets and curated stories about travel experiences.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Wheels Up's Successful Social Media Strategy

Additionally, Wheels Up actively engages with its audience by responding to comments, inquiries, and feedback in a timely manner. This personal touch demonstrates their commitment to building relationships and providing exceptional customer service.

Conclusion

Moreover, the company leverages partnerships with influencers and industry experts to amplify its reach and credibility on social media. By collaborating with these individuals, Wheels Up effectively taps into their follower base and establishes itself as a trusted name in the private aviation industry.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video