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Case Study: Wacker Chemie Social Media Strategy

Eager to learn how Wacker Chemie is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Wacker Chemie.

Continue reading to find out!

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Introduction

Wacker Chemie is a global chemical company headquartered in Munich, Germany, with a presence in over 100 countries worldwide. The company primarily focuses on supplying innovative products to industries such as construction, automotive, electronics, and pharmaceuticals.

Before: The Challenges of Social Media Marketing

In terms of social media marketing, Wacker Chemie has been making some commendable efforts to engage with its audience and promote its brand. Firstly, they have a strong presence on various social media platforms including Facebook, Twitter, Instagram, and LinkedIn, allowing them to reach a diverse range of clients and stakeholders.

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After: Wacker Chemie's Successful Social Media Strategy

One of the key strengths of Wacker Chemie's social media strategy is their content quality. They consistently share informative and engaging content that showcases their products, projects, and collaborations. They highlight the benefits and applications of their chemicals, providing valuable insights to their target audience. Moreover, they often use multimedia formats like videos and images, making their posts visually appealing and highly shareable.

Conclusion

Wacker Chemie also actively engages with their followers and customers on social media. They respond promptly to queries, comments, and messages, demonstrating excellent customer service. This approach helps in building trust and loyalty among their online community.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

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