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Case Study: Vimeo Social Media Strategy

Eager to learn how Vimeo is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Vimeo.

Continue reading to find out!

Introduction

Vimeo is a popular video-sharing platform that allows users to upload, share, and view a wide range of videos. Headquartered in New York City, Vimeo has a global presence, serving users from various countries around the world. With its focus on high-quality, creative content, Vimeo caters to a diverse clientele, including filmmakers, artists, and businesses.

Before: The Challenges of Social Media Marketing

On social media, Vimeo has implemented a robust marketing strategy that effectively promotes its brand and engages with its target audience. Here are some key aspects of Vimeo's social media success:

Increase reach by sharing on social media

Ideas about KPIs and OKRs for employee advocacy

After: Vimeo's Successful Social Media Strategy

Firstly, Vimeo actively utilizes multiple social media platforms to connect with its audience. It maintains a strong presence on platforms like Facebook, Twitter, Instagram, and YouTube, reaching out to users across different demographics.

Conclusion

Secondly, Vimeo leverages user-generated content to engage its community. By featuring notable videos, showcasing user successes, and encouraging user participation through challenges and contests, Vimeo fosters an interactive and collaborative environment.

How KBC increases internal engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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Learn how you can improve your social media marketing

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