Case Study: Vertex Social Media Strategy

Eager to learn how Vertex is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Vertex.

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Vertex is a global company specializing in providing comprehensive solutions for businesses. With headquarters in the United States, Vertex has a strong presence in several countries across the world, including the United Kingdom, Canada, Brazil, and India. The company serves a wide range of clients, from small startups to large multinational corporations, helping them navigate the complexities of the business landscape.

Before: The Challenges of Social Media Marketing

On social media platforms, Vertex has adopted an effective marketing strategy that leverages its expertise and industry knowledge to engage with their target audience. One of the key strengths of their social media approach is the production of high-quality and informative content. Through regular blog posts, articles, and videos, Vertex provides valuable insights and solutions to the challenges faced by businesses today. This content not only positions Vertex as a thought leader but also generates engagement and encourages discussions among their followers.

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After: Vertex's Successful Social Media Strategy

Furthermore, Vertex actively participates in relevant industry discussions and events on social media. By joining conversations, sharing expert opinions, and collaborating with industry influencers, the company showcases its knowledge and builds credibility within the business community. This interactive approach helps Vertex establish itself as a trusted advisor and encourages potential clients to engage with their services.


While Vertex has made notable strides in their social media marketing, there are areas in which they could focus on improvement. Firstly, the company could explore more visual content formats, such as infographics and interactive videos, to enhance the engagement and shareability of their posts. Visual content tends to attract attention and is more likely to be shared, thereby increasing the reach and visibility of the company's social media presence.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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