Case Study: Van Lanschot Kempen Social Media Strategy
Eager to learn how Van Lanschot Kempen is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Van Lanschot Kempen.
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Introduction
Van Lanschot Kempen is a leading wealth management firm headquartered in the Netherlands, with a strong presence in Belgium and Switzerland. The company primarily caters to high-net-worth individuals and families, providing them with personalized private banking, asset management, and investment solutions.
Before: The Challenges of Social Media Marketing
In the realm of social media marketing, Van Lanschot Kempen has successfully capitalized on the power of these platforms to engage with its target audience and build brand awareness. Here are some of the positive aspects of their social media strategy:
After: Van Lanschot Kempen's Successful Social Media Strategy
1. Thought Leadership: Van Lanschot Kempen effectively positions itself as a thought leader in the wealth management industry through its social media presence. By sharing informative content, market insights, and expert opinions, the company establishes itself as a trusted source of financial knowledge for its clients and prospects.
Conclusion
2. Engaging Content: The company understands the importance of creating engaging content to capture the attention of its audience. Van Lanschot Kempen not only shares industry updates and market trends but also incorporates visual elements such as infographics and videos to make complex financial topics more accessible and interesting.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
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