Case Study: Unicredit Social Media Strategy

Eager to learn how Unicredit is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Unicredit.

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Introduction

Unicredit: Connecting with Clients through Social Media

Before: The Challenges of Social Media Marketing

Unicredit is a leading European commercial bank, headquartered in Milan, Italy. With a strong presence in 14 countries, including Italy, Germany, and Austria, the bank serves a diverse range of clients, including individuals, small businesses, and large corporations.

Increase reach by sharing on social media

Ideas about KPIs and OKRs for employee advocacy

After: Unicredit's Successful Social Media Strategy

Harnessing the power of social media, Unicredit has successfully established a strong online presence and engaged with its clients in innovative ways. Here are some of the key strengths of their social media marketing strategy:

Conclusion

First, Unicredit excels in creating valuable and relevant content for its audience. Through a variety of platforms such as Facebook, LinkedIn, and Twitter, the bank shares timely updates, insights, and research reports that cater to the interests and needs of its clients. By offering valuable information, Unicredit positions itself as a trusted source of financial knowledge.

How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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