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Case Study: Türkiye Petrol Rafinerileri Social Media Strategy

Eager to learn how Türkiye Petrol Rafinerileri is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Türkiye Petrol Rafinerileri.

Continue reading to find out!

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Introduction

Türkiye Petrol Rafinerileri (TÜPRAŞ) is a leading energy company headquartered in Istanbul, Turkey. As the largest industrial enterprise in the country, TÜPRAŞ operates several refineries across Turkey, providing petroleum products to both domestic and international markets. With a focus on sustainability and innovation, TÜPRAŞ serves a wide range of clients, including businesses and consumers seeking reliable energy solutions.

Before: The Challenges of Social Media Marketing

TÜPRAŞ has successfully utilized social media platforms to engage with its audience and promote its brand. Through its social media presence, the company effectively shares updates on its operations, initiatives, and corporate social responsibility activities. TÜPRAŞ leverages platforms such as Twitter, Facebook, and LinkedIn to connect with its followers, including employees, investors, and industry professionals. By sharing relevant and interesting content, the company showcases its industry expertise and fosters a sense of community among its stakeholders.

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After: Türkiye Petrol Rafinerileri's Successful Social Media Strategy

One notable aspect of TÜPRAŞ's social media marketing strategy is its commitment to transparency. The company regularly communicates important information about its operations and sustainability efforts, ensuring that its audience remains informed and engaged. Through videos, photos, and infographics, TÜPRAŞ effectively makes complex topics accessible and visually appealing, further enhancing its brand image.

Conclusion

Moreover, TÜPRAŞ actively responds to customer inquiries and feedback on social media, demonstrating its dedication to customer service. By promptly addressing concerns and providing helpful information, the company enhances its reputation as a reliable and customer-centric organization.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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