Case Study: Tunas Ridean Social Media Strategy

Eager to learn how Tunas Ridean is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Tunas Ridean.

Continue reading to find out!

People looking into reports
Employee explaining chart for board


Tunas Ridean is a well-established company that operates primarily in Indonesia and has headquarters in Jakarta. As an automotive company, it caters to a wide range of clients, including car enthusiasts, potential car buyers, and existing customers. Tunas Ridean has been actively utilizing social media platforms to enhance its brand presence and engage with its target audience.

Before: The Challenges of Social Media Marketing

On social media, Tunas Ridean has adopted several effective strategies to reach out to its customers. Firstly, they consistently create and share engaging content related to their products and services. This includes posts about the latest car models, promotional offers, and informative videos about car maintenance and driving tips. By providing valuable and relevant content, Tunas Ridean has managed to capture the attention of its audience and establish itself as a trusted source of automotive information.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Tunas Ridean's Successful Social Media Strategy

In addition to content creation, Tunas Ridean actively engages with its followers by responding promptly to comments, messages, and inquiries on social media platforms. This two-way communication approach not only helps in building a strong customer relationship but also allows the company to address any concerns or issues promptly. By promptly resolving customer queries and complaints, Tunas Ridean displays its commitment towards customer satisfaction.


While Tunas Ridean has been successful in many aspects of social media marketing, there are still areas for improvement. Firstly, the company could increase its frequency of posting on social media platforms to maintain a consistent presence and keep the audience engaged. Regularly sharing new content will help to ensure that Tunas Ridean remains at the forefront of its audience's minds and encourages them to actively follow the company's social media accounts.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video