Case Study: TPG Telecom Social Media Strategy

Eager to learn how TPG Telecom is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for TPG Telecom.

Continue reading to find out!

People looking into reports
Employee explaining chart for board


TPG Telecom is a leading telecommunications company that operates in multiple countries, including Australia and Singapore. With its headquarters in Sydney, Australia, TPG Telecom focuses on providing reliable and affordable services to both residential and business customers. As a prominent player in the industry, the company's social media marketing strategy plays a vital role in connecting with its target audience and enhancing brand awareness.

Before: The Challenges of Social Media Marketing

One of the notable aspects of TPG Telecom's social media marketing strategy is its active presence on various platforms. The company maintains an engaging and informative social media presence, regularly posting updates, promotions, and industry news. By utilizing platforms such as Facebook, Twitter, and LinkedIn, TPG Telecom effectively reaches out to its diverse customer base, fostering a sense of community and interaction.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: TPG Telecom's Successful Social Media Strategy

Additionally, TPG Telecom excels at utilizing social media to provide top-notch customer support. The company promptly responds to customer queries, complaints, and feedback received through social media platforms. This proactive approach to addressing customer concerns not only showcases TPG Telecom's commitment to excellent service but also helps build trust and loyalty among its customers.


Despite its effective use of social media, TPG Telecom could further enhance its marketing strategy by tapping into the power of user-generated content. Encouraging customers to share their experiences, reviews, and testimonials on social media would not only boost engagement but also serve as powerful endorsements for the brand. Implementing hashtags campaigns and contests could also generate buzz and increase user participation, ultimately leading to greater brand exposure and reach.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video