Case Study: Toagosei Social Media Strategy

Eager to learn how Toagosei is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Toagosei.

Continue reading to find out!

People looking into reports
Employee explaining chart for board


Toagosei is a multinational chemical company headquartered in Japan, with a presence in several countries around the world. The company caters to clients in various industries, including automotive, electronics, and construction. With a strong focus on innovation and sustainability, Toagosei is committed to providing high-quality products and solutions.

Before: The Challenges of Social Media Marketing

One of the key strengths of Toagosei's social media marketing strategy is its ability to engage with its target audience effectively. The company utilizes various social media platforms, such as Facebook, Twitter, and LinkedIn, to connect with its clients and industry professionals. By regularly sharing informative and visually appealing content, Toagosei keeps its followers updated on the latest trends and developments in the chemical industry.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Toagosei's Successful Social Media Strategy

Moreover, Toagosei actively engages with its audience by encouraging discussions, responding to comments and inquiries, and even organizing contests and giveaways. This approach helps to foster a sense of community and builds stronger relationships with its clients. By leveraging social media in this way, Toagosei effectively enhances its brand visibility and establishes itself as an industry thought leader.


However, there are areas where Toagosei can further improve its social media marketing strategy. Firstly, the company could consider diversifying its content format by incorporating more videos and infographics. Visual content tends to have a higher engagement rate, making it an effective tool for capturing the attention of the audience.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video