📣 Join in our panel discussion on "How to make an innovative impact: scaling advocacy in B2B". May 14 @ 11:00 CEST  👉 REGISTER HERE
English

Case Study: Terex Social Media Strategy

Eager to learn how Terex is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Terex.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Terex: A Global Leader in Heavy Equipment

Before: The Challenges of Social Media Marketing

Terex Corporation is a multinational heavy equipment manufacturer and solutions provider based in Westport, Connecticut, United States. With a global presence in over 50 countries, it caters to a wide range of clients including construction companies, mining firms, utilities, and transportation companies. Terex is known for its innovative and durable equipment, supporting industries in their quest for efficiency and productivity.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Terex's Successful Social Media Strategy

Harnessing the Power of Social Media

Conclusion

Terex has recognized the power of social media as an essential tool for engaging with its target audience and building brand awareness. Through its social media marketing strategy, the company has successfully established a strong online presence and connected with customers, partners, and industry professionals from around the world.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

DOWNLOAD NOW DOWNLOAD NOW

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video