📣 Learn how to measure the real impact of employee advocacy on LinkedIn and beyond. Join our webinar on May 30 @ 11:30 CEST  👉 REGISTER HERE

Case Study: Tech Mahindra Social Media Strategy

Eager to learn how Tech Mahindra is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Tech Mahindra.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Tech Mahindra is a global digital transformation company headquartered in Pune, India. With a strong presence in over 90 countries, it addresses a diverse range of clients including major corporations, government agencies, and small businesses.

Before: The Challenges of Social Media Marketing

On social media, Tech Mahindra has implemented an effective strategy to engage with its audience and build a strong online presence. Firstly, they have leveraged various social media platforms such as Facebook, Twitter, LinkedIn, and Instagram to reach out to their target audience. By being present on these different channels, they ensure that they are reaching their clients and potential customers wherever they may be.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Tech Mahindra's Successful Social Media Strategy

Secondly, Tech Mahindra produces high-quality content that is both informative and engaging. Through regular updates, they provide valuable insights on industry trends, emerging technologies, and digital transformation strategies. This showcases their thought leadership and positions them as a trusted source of information within the industry.

Conclusion

Furthermore, Tech Mahindra actively engages with its audience by responding to comments, messages, and inquiries promptly. By doing so, they demonstrate their commitment to customer satisfaction and build strong relationships with their followers. This level of interaction fosters a sense of trust and credibility, making customers more likely to choose Tech Mahindra for their digital transformation needs.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video