Case Study: Tabula Rasa HealthCare Social Media Strategy
Eager to learn how Tabula Rasa HealthCare is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Tabula Rasa HealthCare.
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Introduction
Tabula Rasa HealthCare (TRHC) is a healthcare technology company dedicated to optimizing medication safety and effectiveness. With headquarters in Moorestown, New Jersey, TRHC operates in multiple countries including the United States and Canada. The company primarily serves healthcare organizations, including Medicare Advantage and PACE programs, state Medicaid programs, health systems, and provider networks.
Before: The Challenges of Social Media Marketing
On social media platforms, TRHC employs an effective marketing strategy to engage with its target audience and promote its mission of improving medication safety. Here are some notable aspects of their approach:
After: Tabula Rasa HealthCare's Successful Social Media Strategy
Authenticity and Engagement: TRHC uses social media to build relationships with their audience. They share informative and relevant content that resonates with their followers. By actively responding to comments, inquiries, and feedback, the company creates a sense of trust and reliability.
Conclusion
Thought Leadership: TRHC positions itself as an industry expert by sharing valuable insights, research, and thought-provoking articles. This helps establish credibility and positions the company as a leader in the healthcare technology sector.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
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