Case Study: Synaptics Social Media Strategy

Eager to learn how Synaptics is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Synaptics.

Continue reading to find out!

People looking into reports
Employee explaining chart for board


Synaptics is a global company that specializes in developing and providing innovative human interface solutions for a wide range of devices. With headquarters in San Jose, California, Synaptics operates in multiple countries, including the United States, China, Japan, Taiwan, South Korea, and many more. Its clients include leading technology companies, original equipment manufacturers (OEMs), and consumer electronics manufacturers.

Before: The Challenges of Social Media Marketing

In terms of social media marketing, Synaptics has demonstrated several commendable practices. Firstly, the company actively engages with its audience by maintaining a strong presence on various social media platforms such as Facebook, Twitter, LinkedIn, and YouTube. Through these channels, Synaptics shares informative and engaging content that not only showcases its products but also provides valuable insights into the latest trends in human interface technology.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Synaptics's Successful Social Media Strategy

Secondly, Synaptics excels at creating visually appealing content, including high-quality images, videos, and infographics. This visual content helps to capture the attention of their audience and effectively communicate complex technical information in a more digestible format. By utilizing visual elements effectively, they enhance the overall user experience and increase engagement with their social media posts.


Moreover, Synaptics understands the importance of customer interaction and feedback. The company actively encourages discussions, comments, and questions from its followers, promptly responding to inquiries and providing valuable insights. This two-way communication helps build strong relationships with their customers and fosters a sense of community around their brand.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video