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Case Study: Surgery Partners Social Media Strategy

Eager to learn how Surgery Partners is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Surgery Partners.

Continue reading to find out!

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Introduction

Surgery Partners is a renowned healthcare services company that operates in the United States and is headquartered in Brentwood, Tennessee. With a focus on providing quality surgical and diagnostic services, the company addresses the needs of patients and physicians across its extensive network of ambulatory surgery centers, surgical hospitals, and physician practices.

Before: The Challenges of Social Media Marketing

In the realm of social media marketing, Surgery Partners has successfully established a strong online presence. Utilizing various social media platforms, the company effectively engages with its audience by sharing informative and engaging content related to healthcare, surgeries, and wellness. By providing valuable insights and tips, Surgery Partners not only educates its followers but also builds trust and credibility among its target audience.

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After: Surgery Partners's Successful Social Media Strategy

One of the commendable aspects of Surgery Partners' social media strategy is its emphasis on patient stories and testimonials. By sharing real-life experiences and success stories, the company showcases the positive impact its services have had on patients, thereby creating a sense of trust and reassurance. These personal accounts not only resonate with potential patients but also encourage engagement and interaction from the community.

Conclusion

Moreover, Surgery Partners actively collaborates with influential figures within the healthcare industry. By partnering with renowned surgeons and healthcare providers, the company enhances its credibility and expands its reach. This strategic approach enables Surgery Partners to leverage the expertise and reputation of these professionals, thereby enriching their social media content and engaging a wider audience.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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