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Case Study: SunGard Data Systems Social Media Strategy

Eager to learn how SunGard Data Systems is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for SunGard Data Systems.

Continue reading to find out!

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Introduction

SunGard Data Systems is a global software and services company that specializes in providing financial services solutions. With its headquarters in Wayne, Pennsylvania, SunGard has a significant presence in various countries, including the United States, United Kingdom, Canada, and India. The company caters to a wide range of clients, including financial institutions, corporations, and government agencies.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, SunGard Data Systems has implemented several effective strategies. Firstly, the company actively engages with its audience by regularly posting relevant and informative content on its social media platforms. This includes industry insights, thought leadership articles, and updates on their products and services. By providing valuable information, SunGard establishes itself as a trusted resource for its target audience.

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After: SunGard Data Systems's Successful Social Media Strategy

In addition to informative content, SunGard Data Systems also leverages social media platforms to showcase its expertise in the financial services industry. The company shares success stories, case studies, and testimonials, highlighting how their solutions have positively impacted their clients' businesses. By sharing these stories, SunGard not only demonstrates the value they provide but also builds credibility and trust with potential customers.

Conclusion

Furthermore, SunGard Data Systems actively responds to customer inquiries, comments, and feedback on social media. This shows their dedication to customer service and fosters a sense of community and engagement with their audience. By promptly addressing customer concerns and questions, SunGard strengthens its relationships with existing customers and establishes itself as a responsive and customer-centric organization.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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