Case Study: Somany Ceramics Social Media Strategy

Eager to learn how Somany Ceramics is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Somany Ceramics.

Continue reading to find out!

People looking into reports
Employee explaining chart for board


Somany Ceramics is a renowned company in the field of ceramics and tiles, operating in multiple countries worldwide. With its headquarters based in India, the company has managed to establish a strong presence not only in the domestic market but also in countries such as the United States, United Kingdom, and United Arab Emirates. With a wide range of products and services, Somany Ceramics caters to both residential and commercial clients, offering innovative and high-quality solutions to meet their diverse requirements.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, Somany Ceramics has made notable strides in effectively utilizing these platforms to reach its target audience. The company understands the importance of engaging content and regularly shares visually appealing images showcasing their extensive range of tiles and ceramics. By highlighting their products' aesthetic appeal and versatility, they successfully capture the attention of potential customers and interior designers alike.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Somany Ceramics's Successful Social Media Strategy

One of the key strengths of Somany Ceramics' social media strategy is their interactive approach. They actively encourage user-generated content, inviting customers to share their experiences and showcase the company's products in their homes or commercial spaces. By leveraging customer testimonials and user-generated content, Somany Ceramics establishes credibility and trust among its target audience.


Moreover, the company frequently conducts exciting contests and giveaways on social media platforms. These initiatives not only increase brand visibility but also encourage active participation from followers, resulting in increased engagement and a larger social media presence. Such activities foster a sense of community and allow customers to connect with the brand beyond just the products, enhancing brand loyalty.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video