📣 Learn how to measure the real impact of employee advocacy on LinkedIn and beyond. Join our webinar on May 30 @ 11:30 CEST  👉 REGISTER HERE

Case Study: Silicon Graphics Social Media Strategy

Eager to learn how Silicon Graphics is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Silicon Graphics.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Silicon Graphics, commonly known as SGI, is a global technology company headquartered in the United States. With a strong presence in countries such as the US, Canada, and Japan, SGI caters to clients across various industries, including government, research, and media.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, Silicon Graphics excels in several areas. Firstly, the company maintains active profiles on major social media platforms such as Twitter, Facebook, and LinkedIn. This ensures a wide reach and engagement with its target audience. SGI regularly posts updates about its products, services, and industry trends, keeping clients and followers well-informed.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Silicon Graphics's Successful Social Media Strategy

Another strength of SGI's social media strategy is its focus on visual content. The company frequently shares visually appealing graphics and videos that showcase its cutting-edge technologies. By leveraging visuals, SGI effectively captures the attention of its audience and creates a strong brand presence on social media.

Conclusion

Furthermore, SGI actively engages with its followers by responding to comments, inquiries, and feedback in a timely manner. This level of responsiveness and interaction builds trust and fosters a positive relationship with clients and potential customers.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video