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Case Study: Seven Group Holdings (SGH) Social Media Strategy

Eager to learn how Seven Group Holdings (SGH) is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Seven Group Holdings (SGH).

Continue reading to find out!

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Introduction

Seven Group Holdings (SGH) is a multinational conglomerate with its headquarters in Australia. The company operates across various sectors, including heavy equipment, media, energy, and infrastructure services. With a strong presence in Australia and the United States, SGH caters to a diverse range of clients, including those in the mining, construction, and energy industries.

Before: The Challenges of Social Media Marketing

On social media, SGH has effectively leveraged its presence to engage with its target audience and build brand awareness. One of the notable aspects of their social media marketing strategy is their use of high-quality visual content. SGH regularly shares captivating images and videos showcasing their products, projects, and milestones. This visually appealing approach helps to capture the attention of users and creates a more engaging experience.

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After: Seven Group Holdings (SGH)'s Successful Social Media Strategy

Another positive aspect of SGH's social media strategy is their consistent and regular posting schedule. They understand the importance of staying active on social media platforms to maintain top-of-mind awareness among their followers. By posting regularly, they ensure that their audience is constantly updated with the latest news, product releases, and industry insights.

Conclusion

SGH also actively engages with their followers by responding to comments and messages promptly. This personalized interaction makes their audience feel valued and fosters a sense of community around the brand. By actively participating in conversations and addressing customer queries and concerns, SGH shows that they prioritize customer satisfaction and maintain a strong customer-centric approach.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

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