📣 Learn how to measure the real impact of employee advocacy on LinkedIn and beyond. Join our webinar on May 30 @ 11:30 CEST  👉 REGISTER HERE

Case Study: Semrush Social Media Strategy

Eager to learn how Semrush is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Semrush.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Semrush is a leading digital marketing tool provider that assists businesses in optimizing their online presence and staying ahead of the competition. With headquarters in Boston, Massachusetts, Semrush has a global reach and serves clients across various countries.

Before: The Challenges of Social Media Marketing

On social media, Semrush excels in several ways. Firstly, they create engaging and valuable content for their audience. Their social media posts provide useful tips, industry insights, and actionable strategies that help businesses improve their online marketing efforts. By sharing such valuable knowledge, Semrush positions itself as a thought leader in the digital marketing industry.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Semrush's Successful Social Media Strategy

Secondly, Semrush actively engages with its audience on social media platforms. They promptly respond to comments, queries, and feedback from their followers, fostering a sense of community and building strong relationships with their customers. By actively engaging with their audience, Semrush demonstrates that they value customer satisfaction and are committed to providing exceptional service.

Conclusion

Thirdly, Semrush leverages social media as a platform to showcase their product features and updates. They create visually appealing and informative content that highlights the key functionality of their tools. By showcasing how their tools can benefit businesses, they effectively generate interest and attract potential customers.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video