Case Study: Schneider Electric Infrastructure Social Media Strategy
Eager to learn how Schneider Electric Infrastructure is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Schneider Electric Infrastructure.
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Introduction
Schneider Electric Infrastructure is a global company that specializes in energy management and automation solutions. Headquartered in France, it operates in more than 100 countries around the world. The company caters to a wide range of clients, including utilities, industries, buildings, and data centers.
Before: The Challenges of Social Media Marketing
On social media, Schneider Electric Infrastructure has implemented an effective marketing strategy that helps them engage with their target audience and build a strong online presence. Here are a few notable aspects of their approach:
After: Schneider Electric Infrastructure's Successful Social Media Strategy
1. Consistent and Engaging Content: The company regularly shares informative and relevant content across their social media platforms. They provide insights into energy efficiency, sustainability, and technological advancements. By consistently delivering valuable content, Schneider Electric Infrastructure positions itself as a thought leader in the industry.
Conclusion
2. Interactive and Responsive Communication: The company encourages interactions with their audience through comments, likes, and shares. They actively respond to customer queries and feedback, fostering a sense of community and building trust. This two-way communication helps in building a loyal customer base and strengthening brand loyalty.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
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