Case Study: SBI Card Social Media Strategy

Eager to learn how SBI Card is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for SBI Card.

Continue reading to find out!

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SBI Card is a leading credit card company that operates in India. With its headquarters in Gurugram, SBI Card caters to a wide range of clients, including individuals, businesses, and corporate entities.

Before: The Challenges of Social Media Marketing

On social media, SBI Card has implemented an effective marketing strategy that has garnered positive attention. Firstly, the company actively engages with its audience by regularly posting relevant and informative content. This includes tips on managing finances, updates on new credit card offerings, and educational videos on responsible credit card usage.

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After: SBI Card's Successful Social Media Strategy

Secondly, SBI Card utilizes social media platforms to provide excellent customer service. The company promptly responds to customer queries and concerns, ensuring that clients feel valued and supported. This level of responsiveness helps build trust and loyalty among its customer base.


Thirdly, SBI Card leverages social media to conduct interactive campaigns and contests, encouraging customer participation and engagement. Through these initiatives, the company enhances brand awareness and fosters a sense of community among its followers.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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