Case Study: Sabancı Holding Social Media Strategy

Eager to learn how Sabancı Holding is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Sabancı Holding.

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Sabancı Holding is a prominent conglomerate based in Turkey, with its headquarters located in Istanbul. Founded in 1967, it has since expanded its operations across various sectors including finance, energy, retail, and industrial services. With a strong presence in Turkey and other countries, Sabancı Holding caters to a diverse range of clients, from individual consumers to large corporations.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, Sabancı Holding has successfully employed several strategies that have helped enhance its brand image and engage with its target audience effectively. Firstly, the company utilizes various social media platforms such as Facebook, Twitter, LinkedIn, and Instagram to connect with its followers and stakeholders. Through these channels, Sabancı Holding keeps its audience updated on recent developments, corporate news, and new product launches. This allows the company to maintain an active online presence and build a community of loyal followers.

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After: Sabancı Holding's Successful Social Media Strategy

Moreover, Sabancı Holding leverages social media platforms to showcase its commitment to corporate social responsibility. The company shares information about its initiatives related to sustainability, community engagement, and philanthropy. By highlighting its efforts in these areas, Sabancı Holding not only boosts its brand reputation but also inspires others to contribute to positive change.


Sabancı Holding's dedication to producing high-quality and engaging content is another commendable aspect of its social media marketing strategy. The company regularly publishes informative articles, videos, and infographics related to its industries on its social media channels. This content not only educates its audience but also positions Sabancı Holding as a thought leader in its respective fields.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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