Case Study: Republic Services Social Media Strategy

Eager to learn how Republic Services is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Republic Services.

Continue reading to find out!

People looking into reports
Employee explaining chart for board


Republic Services is a leading waste management company with its headquarters in Phoenix, Arizona. With operations spanning across the United States and Puerto Rico, Republic Services caters to a wide range of clients including residential, commercial, industrial, and municipal sectors.

Before: The Challenges of Social Media Marketing

Utilizing social media platforms to connect with its target audience, Republic Services has successfully established a strong online presence. Their social media strategy focuses on engaging and educating customers about waste management practices, sustainability initiatives, and the importance of recycling. By actively participating in conversations and sharing informative content, they have managed to create a positive brand image and foster customer loyalty.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Republic Services's Successful Social Media Strategy

One of the strengths of Republic Services' social media marketing strategy is their consistent and informative content. They regularly share tips on waste reduction, recycling guidelines, and environmentally friendly practices, providing valuable insights to their followers. Additionally, they showcase success stories and partnerships that demonstrate their commitment to environmental sustainability.


Republic Services also actively engages with their audience by responding to comments, messages, and inquiries in a timely manner. This personalized approach not only strengthens customer relationships but also helps address any concerns or issues that arise. By being attentive and actively participating in discussions, they showcase their dedication to customer satisfaction.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video