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Case Study: Rentokil Initial Social Media Strategy

Eager to learn how Rentokil Initial is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Rentokil Initial.

Continue reading to find out!



Rentokil Initial is a global company that specializes in providing essential services such as pest control, hygiene, and workwear solutions. With its headquarters in the United Kingdom, Rentokil Initial operates in over 80 countries worldwide, catering to a diverse range of clients including residential, commercial, and industrial sectors.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, Rentokil Initial has successfully utilized various platforms to engage and connect with its audience. The company understands the importance of building brand awareness and has implemented a well-rounded strategy to achieve this.


After: Rentokil Initial's Successful Social Media Strategy

One of the commendable aspects of Rentokil Initial's social media marketing is its commitment to providing valuable and educational content. The company regularly shares informative articles, videos, and infographics related to pest control and hygiene practices. By offering relevant information, they position themselves as industry leaders and establish trust with their audience.


Moreover, Rentokil Initial actively engages with its followers on social media platforms. They promptly respond to customer inquiries and comments, demonstrating their dedication to customer satisfaction. This engagement creates a sense of community and fosters a positive brand image.

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How KBC increases internal engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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