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Case Study: Orion Corporation Social Media Strategy

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Introduction

Intro:

Before: The Challenges of Social Media Marketing

Orion Corporation is a multinational company headquartered in Espoo, Finland. With a strong presence in over 20 countries, including the United States, Germany, and China, Orion Corporation is a leading pharmaceutical company specializing in the development and manufacture of both prescription and over-the-counter drugs. Its primary clients are healthcare professionals, patients, and consumers seeking high-quality medications and healthcare solutions.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Orion Corporation's Successful Social Media Strategy

Good things on social media:

Conclusion

Orion Corporation has effectively utilized social media platforms to engage with its target audience and promote its products and services. By leveraging various social media channels such as Facebook, Twitter, and LinkedIn, the company has successfully increased its brand visibility and built a strong online presence. One of the commendable aspects of Orion Corporation's social media marketing strategy is its consistent creation of valuable, informative, and engaging content. The company regularly shares updates on healthcare news, scientific discoveries, and advancements in pharmaceutical research, demonstrating its expertise and commitment to the well-being of its audience.

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How KBC increases social media engagement

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