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Case Study: Obayashi Social Media Strategy

Eager to learn how Obayashi is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Obayashi.

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Introduction

Introduction:

Before: The Challenges of Social Media Marketing

Obayashi Corporation is a leading Japanese construction company with a global presence. Founded in 1892 and headquartered in Tokyo, the company operates in multiple countries, including Japan, the United States, Singapore, and Australia. Obayashi primarily serves clients in the construction industry, ranging from residential and commercial projects to infrastructure and public facilities.

Increase reach by sharing on social media

Ideas about KPIs and OKRs for employee advocacy

After: Obayashi's Successful Social Media Strategy

Positive Aspects of Obayashi’s Social Media Marketing Strategy:

Conclusion

Obayashi has embraced social media platforms as a means to engage with its target audience and showcase its projects. One commendable aspect of their social media marketing strategy is their regular and consistent presence on platforms like Facebook, Twitter, and Instagram. By actively sharing updates and visuals of their projects, Obayashi effectively creates brand awareness and keeps its followers informed about its ongoing activities.

How KBC increases internal engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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