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Case Study: Northwest Pipe Company Social Media Strategy

Eager to learn how Northwest Pipe Company is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Northwest Pipe Company.

Continue reading to find out!

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Introduction

Northwest Pipe Company is an established manufacturer and provider of welded steel pipe and other related products. With its headquarters located in Vancouver, Washington, the company operates primarily in the United States and Canada. Its primary clients include various industries such as water infrastructure, energy, and agriculture, where the demand for durable and high-quality pipe solutions is crucial.

Before: The Challenges of Social Media Marketing

On social media, Northwest Pipe Company demonstrates several commendable practices that contribute to an effective marketing strategy. Firstly, they maintain an active presence across multiple platforms, including Facebook, Twitter, and LinkedIn, allowing them to reach a wide audience. By doing so, they engage with their clients and industry professionals, sharing valuable content and insights about their products and services.

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After: Northwest Pipe Company's Successful Social Media Strategy

Moreover, Northwest Pipe Company actively uses social media to showcase their projects and collaborations with clients, highlighting their successful implementations in water and energy infrastructure projects. This approach not only helps to build trust and credibility but also acts as a source of inspiration for potential customers who may be seeking similar solutions.

Conclusion

Additionally, the company utilizes social media to provide educational resources and updates about industry trends and advancements. By sharing articles, blog posts, and webinars, Northwest Pipe Company positions itself as a thought leader in the market, demonstrating their expertise and commitment to staying ahead of industry developments.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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