Case Study: Northrop Grumman Social Media Strategy

Eager to learn how Northrop Grumman is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Northrop Grumman.

Continue reading to find out!

People looking into reports
Employee explaining chart for board


Northrop Grumman is a global aerospace and defense technology company. With headquarters in Falls Church, Virginia, it operates in various countries around the world, including the United States, United Kingdom, Japan, and Australia. The company primarily addresses clients in the government, military, and commercial sectors.

Before: The Challenges of Social Media Marketing

On social media, Northrop Grumman has adopted an effective strategy to engage with its audience and showcase its expertise in the aerospace and defense industry. Here are some of the successful aspects of their social media marketing:

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Northrop Grumman's Successful Social Media Strategy

1. Engaging Content: Northrop Grumman consistently shares informative and captivating content on platforms like Twitter, LinkedIn, and YouTube. They post updates about their latest technological advancements, ongoing projects, and collaborations, providing valuable insights to their followers.


2. Visual Appeal: The company effectively utilizes visual content through high-quality images, videos, and graphics. They leverage these elements to create visually appealing content that captures the attention of their audience.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video