Case Study: Norsk Hydro Social Media Strategy

Eager to learn how Norsk Hydro is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Norsk Hydro.

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Norsk Hydro, a leading global aluminum solutions provider, operates in over 40 countries, with its headquarters based in Oslo, Norway. The company primarily caters to clients in industries such as automotive, construction, and packaging. With a strong presence in Europe, Asia, and the Americas, Norsk Hydro focuses on delivering sustainable and innovative solutions to meet its customers' needs.

Before: The Challenges of Social Media Marketing

On social media platforms, Norsk Hydro has successfully leveraged its digital presence to engage with its target audience. The company actively shares informative content, industry news, and updates on its products and services. By utilizing visually appealing graphics and videos, Norsk Hydro effectively captures the attention of its followers, creating a strong brand image. The company also showcases its commitment to sustainability by highlighting its green initiatives and eco-friendly practices.

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After: Norsk Hydro's Successful Social Media Strategy

Norsk Hydro demonstrates a keen understanding of its audience by actively interacting with followers and responding to their queries and comments. By regularly monitoring social media conversations and engaging in meaningful discussions, the company establishes a positive rapport with its clients and stakeholders. This approach helps in building trust and loyalty among its audience.


However, there are a few areas where Norsk Hydro's social media marketing strategy can be improved. Firstly, the company could explore more interactive features, such as live videos or webinars, to provide real-time insights and engage with its audience on a deeper level. This would allow for a more immersive and interactive experience, fostering stronger relationships with customers.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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