Case Study: Norfolk Southern Social Media Strategy
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Introduction
Norfolk Southern: A Leading Transportation Company
Before: The Challenges of Social Media Marketing
Norfolk Southern is a prominent transportation company headquartered in Norfolk, Virginia, United States. With a strong presence in the United States, the company is a major player in the railroad industry, catering to a diverse range of clients including industries such as agriculture, automotive, chemical, and intermodal.
After: Norfolk Southern's Successful Social Media Strategy
Harnessing the Power of Social Media
Conclusion
Norfolk Southern effectively utilizes social media platforms to engage, inform, and connect with its audience. Through its active social media presence, the company showcases its commitment to innovation, customer service, and sustainability.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
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