Case Study: Nokian Tyres Social Media Strategy

Eager to learn how Nokian Tyres is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Nokian Tyres.

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Nokian Tyres is a renowned tire manufacturer with headquarters in Nokia, Finland. The company operates globally, catering to clients in over 60 countries. Known for its high-quality and durable tires, Nokian Tyres aims to provide safe and reliable solutions for various vehicles, including passenger cars, trucks, and heavy machinery.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, Nokian Tyres has successfully established a strong online presence. Their strategy involves creating engaging and informative content that resonates with their target audience. From sharing exciting tire features and product launches to providing useful driving tips and maintenance advice, Nokian Tyres effectively communicates with its customers through various social media platforms.

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After: Nokian Tyres's Successful Social Media Strategy

One notable aspect of Nokian Tyres' social media marketing strategy is their emphasis on user-generated content. They actively encourage customers to share their experiences with Nokian tires through hashtags and mentions, fostering a sense of community among tire enthusiasts. By promoting customer stories and testimonials, Nokian Tyres builds trust and credibility, further enhancing their brand reputation.


Another commendable aspect of their social media strategy is their willingness to engage and respond to customer queries and feedback promptly. Nokian Tyres understands the importance of maintaining a strong customer relationship. By actively participating in online conversations, they demonstrate their commitment to customer satisfaction and brand loyalty.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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