Case Study: NewMarket Corp Social Media Strategy
Eager to learn how NewMarket Corp is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for NewMarket Corp.
Continue reading to find out!
Introduction
NewMarket Corp is a global specialty chemical and materials company headquartered in Richmond, Virginia, United States. With operations in over 60 countries, it addresses a wide range of clients including manufacturers, healthcare providers, and technology companies.
Before: The Challenges of Social Media Marketing
On social media, NewMarket Corp has successfully implemented several key strategies to engage with its target audience and enhance its brand presence.
After: NewMarket Corp's Successful Social Media Strategy
Firstly, the company actively shares industry news, updates, and thought leadership articles on its social media platforms. By providing valuable content, it establishes itself as an authoritative source in the chemical and materials sector. This not only helps in building brand credibility but also keeps the audience informed and engaged.
Conclusion
Secondly, NewMarket Corp effectively utilizes visual content such as infographics and videos to communicate complex information in an easily understandable format. This visual approach enhances the reach and engagement of the company's social media posts, making them more appealing to the audience.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
Learn how you can improve your social media marketing
Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?
