Case Study: NewMarket Corp Social Media Strategy

Eager to learn how NewMarket Corp is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for NewMarket Corp.

Continue reading to find out!

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NewMarket Corp is a global specialty chemical and materials company headquartered in Richmond, Virginia, United States. With operations in over 60 countries, it addresses a wide range of clients including manufacturers, healthcare providers, and technology companies.

Before: The Challenges of Social Media Marketing

On social media, NewMarket Corp has successfully implemented several key strategies to engage with its target audience and enhance its brand presence.

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After: NewMarket Corp's Successful Social Media Strategy

Firstly, the company actively shares industry news, updates, and thought leadership articles on its social media platforms. By providing valuable content, it establishes itself as an authoritative source in the chemical and materials sector. This not only helps in building brand credibility but also keeps the audience informed and engaged.


Secondly, NewMarket Corp effectively utilizes visual content such as infographics and videos to communicate complex information in an easily understandable format. This visual approach enhances the reach and engagement of the company's social media posts, making them more appealing to the audience.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

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