Case Study: New Jersey Resources Social Media Strategy

Eager to learn how New Jersey Resources is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for New Jersey Resources.

Continue reading to find out!

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Introduction

New Jersey Resources (NJR) is a leading energy company based in Wall, New Jersey. With operations predominantly in the United States, NJR serves residential, commercial, and industrial customers, providing natural gas and clean energy solutions.

Before: The Challenges of Social Media Marketing

NJR has effectively utilized social media platforms to engage with its diverse client base and create a strong online presence.

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After: New Jersey Resources's Successful Social Media Strategy

Firstly, NJR excels in providing valuable content through various social media channels. The company shares educational posts, updates on energy trends, and tips for energy conservation. By offering relevant and informative content, NJR establishes itself as a reliable source of energy information for its customers.

Conclusion

Secondly, NJR actively engages with its audience on social media platforms. The company responds promptly to customer queries, concerns, and feedback, demonstrating a commitment to customer satisfaction. This personalized interaction strengthens the customer-company relationship and builds trust.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

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