Case Study: Mirvac Group Social Media Strategy
Eager to learn how Mirvac Group is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Mirvac Group.
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Introduction
Mirvac Group is a renowned real estate investment company with its headquarters based in Sydney, Australia. With a presence in Australia and an expanding presence in the United States, Mirvac Group primarily caters to clients in the residential, retail, office, and industrial sectors.
Before: The Challenges of Social Media Marketing
On social media, Mirvac Group has successfully implemented several strategies that have garnered positive attention and engagement from its audience. Firstly, the company leverages the power of visual content by sharing aesthetically pleasing images and videos showcasing their properties. This approach not only attracts potential customers but also creates a visually appealing brand image.
After: Mirvac Group's Successful Social Media Strategy
In addition, Mirvac Group excels in creating meaningful and interactive social media campaigns. By focusing on the needs and desires of their target audience, they are able to develop campaigns that resonate with their followers. These campaigns often include giveaways, contests, and interactive quizzes that encourage active engagement and interaction.
Conclusion
Furthermore, Mirvac Group utilizes social media platforms as a customer service tool. They promptly respond to customer inquiries, comments, and concerns, providing a personalized and efficient service experience. This level of responsiveness helps build trust and loyalty among their followers and customers.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
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