📣 Learn how to measure the real impact of employee advocacy on LinkedIn and beyond. Join our webinar on May 30 @ 11:30 CEST  👉 REGISTER HERE

Case Study: MicroStrategy Social Media Strategy

Eager to learn how MicroStrategy is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for MicroStrategy.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

MicroStrategy is a globally recognized business intelligence and analytics software provider, headquartered in the United States. With a presence in over 27 countries, MicroStrategy serves a diverse range of clients across various industries, including finance, healthcare, retail, and telecommunications.

Before: The Challenges of Social Media Marketing

The company has successfully leveraged social media platforms to effectively engage with its target audience and promote its products and services. Through their active presence on platforms such as Twitter, LinkedIn, and YouTube, MicroStrategy has created a strong online community and a platform for thought leadership.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: MicroStrategy's Successful Social Media Strategy

MicroStrategy excels in providing valuable content on social media. They regularly share informative articles, whitepapers, and case studies, showcasing their expertise in the business intelligence and analytics field. This not only helps to establish MicroStrategy as a trusted authority but also adds value to their audience by providing them with actionable insights and industry trends.

Conclusion

Another strength of MicroStrategy's social media marketing strategy is their engagement with followers. They actively respond to comments, questions, and feedback, fostering a sense of community and ensuring that their audience feels heard and valued. By engaging in meaningful conversations, MicroStrategy has been able to build strong relationships with their audience and create a positive brand image.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video