Case Study: Melexis NV Social Media Strategy

Eager to learn how Melexis NV is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Melexis NV.

Continue reading to find out!

People looking into reports
Employee explaining chart for board


Melexis NV is a global company that specializes in the design, development, and marketing of integrated semiconductors and sensor systems for the automotive industry. With headquarters in Tessenderlo, Belgium, Melexis serves clients all around the world, including major automotive manufacturers.

Before: The Challenges of Social Media Marketing

On social media, Melexis has successfully built a strong online presence, utilizing various platforms to engage with its audience. The company actively shares valuable industry insights, technical knowledge, and updates on new product releases. By doing so, Melexis has positioned itself as a thought leader in the automotive semiconductor industry, gaining credibility and trust from its clients and followers.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Melexis NV's Successful Social Media Strategy

One of the key strengths of Melexis' social media marketing strategy is its consistent and regular posting. The company ensures that its content is fresh, informative, and relevant to its target audience. This keeps followers engaged and encourages them to stay connected with the brand. Melexis also utilizes visual content effectively, using high-quality images and videos to showcase its products and technologies.


Furthermore, Melexis actively engages with its audience on social media, responding to comments, inquiries, and messages promptly. By demonstrating a commitment to customer service and interaction, Melexis fosters a positive and engaging online community. This helps build strong relationships with clients and potential customers, resulting in increased brand loyalty and customer satisfaction.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video