Case Study: Meitetsu Social Media Strategy

Eager to learn how Meitetsu is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Meitetsu.

Continue reading to find out!

People looking into reports
Employee explaining chart for board


Meitetsu is a transportation company based in Japan, primarily serving the Chubu region. With its headquarters in Nagoya, Meitetsu operates railways, bus services, and airport transportation, catering to both domestic and international travelers.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, Meitetsu has implemented several effective strategies to engage its audience and promote its services.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Meitetsu's Successful Social Media Strategy

Firstly, Meitetsu utilizes various social media platforms, including Facebook, Twitter, and Instagram, to reach out to a wide range of users. By diversifying its presence, the company ensures it can connect with both young tech-savvy travelers as well as older individuals who may prefer different platforms.


Furthermore, Meitetsu consistently provides useful and relevant content on its social media channels. This includes informing users about train schedules, offering travel tips, and sharing interesting stories about the places they serve. By delivering valuable information, Meitetsu establishes itself as a reliable source for travel-related updates, building trust and loyalty among its customers.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video