📣 Join in our panel discussion on "How to make an innovative impact: scaling advocacy in B2B". May 14 @ 11:00 CEST  👉 REGISTER HERE

Case Study: Maple Leaf Foods Social Media Strategy

Eager to learn how Maple Leaf Foods is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Maple Leaf Foods.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Maple Leaf Foods is a leading consumer packaged foods company headquartered in Canada. With a presence in the United States and across Canada, the company serves a wide range of clients, including retail customers, foodservice providers, and industrial customers.

Before: The Challenges of Social Media Marketing

In leveraging social media platforms, Maple Leaf Foods has successfully established a strong online presence and effectively connects with its target audience. Their social media strategy focuses on building brand awareness, engaging with customers, and promoting the values and quality of their products.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Maple Leaf Foods's Successful Social Media Strategy

One of the key strengths of Maple Leaf Foods' social media marketing strategy is their emphasis on transparency and authenticity. They frequently share behind-the-scenes content that showcases their commitment to quality and sustainability. This openness helps build trust with their audience by allowing them to see the people and processes behind the products they purchase.

Conclusion

Moreover, Maple Leaf Foods actively engages with their customers on social media by responding to comments, questions, and concerns promptly. This approach not only fosters a sense of community but also enables the company to address issues and provide excellent customer service in real-time.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video