📣 Learn how to measure the real impact of employee advocacy on LinkedIn and beyond. Join our webinar on May 30 @ 11:30 CEST  👉 REGISTER HERE

Case Study: Mallinckrodt Pharmaceuticals Social Media Strategy

Eager to learn how Mallinckrodt Pharmaceuticals is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Mallinckrodt Pharmaceuticals.

Continue reading to find out!

People looking into reports
Employee explaining chart for board


Mallinckrodt Pharmaceuticals is a global pharmaceutical company headquartered in Staines-upon-Thames, United Kingdom. With operations in over 40 countries, Mallinckrodt addresses the needs of patients around the world through the development and distribution of innovative healthcare solutions.

Before: The Challenges of Social Media Marketing

On social media, Mallinckrodt Pharmaceuticals has successfully implemented several strategies to engage and connect with its audience. Firstly, the company has capitalized on the power of storytelling. Through compelling narratives and real-life patient stories, Mallinckrodt effectively communicates the positive impact their products and services have on people's lives. This approach not only creates emotional connections but also educates and raises awareness about various medical conditions.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Mallinckrodt Pharmaceuticals's Successful Social Media Strategy

Furthermore, Mallinckrodt Pharmaceuticals actively engages with its followers by encouraging two-way conversations. They respond to comments, questions, and concerns promptly, showing genuine care and providing valuable information. By fostering these interactions, Mallinckrodt builds trust and credibility among its audience, ultimately strengthening its brand reputation.


Additionally, the company utilizes social media platforms to share relevant and educational content. From informative articles to videos and infographics, Mallinckrodt consistently provides insightful resources to its followers. This demonstrates their commitment to patient education and empowerment, positioning them as a reliable source of health information.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video